Our story

A place and a wardrobe, told as one story.

Tawwami — meaning “my twins” — began with a single restored door in the Medina and the belief that where you stay and what you wear can come from the same hands and the same light. We rent the riads we love and make the clothes we wear in them, working only with Moroccan craftspeople.

A Marrakech courtyard detail
01

Rooted in Marrakech

Every riad is restored with local masters — zellige tilers, tadelakt artisans, cedar carvers — keeping centuries-old crafts alive.

02

One story, two forms

The place and the wardrobe share a palette and a philosophy. What you sleep in, you can also wear home.

03

Quietly considered

Small runs, slow stays, no clutter. We measure success in repeat guests and pieces worn for years.

Marrakech rooftops at dusk

The invitation

Come stay. Then take a little of it home.

Book the Medina riad for your next escape, or browse the boutique to carry the feeling with you.